WE GROW brands

We are a technology-driven consumer brand company focused on growth and expansion. Our platform drives sales for both our brands and partner brands in the US and Europe. Our ambition is to positively impact a billion lives through sustainable, purpose-driven brands.


Boost your daily performance and vitality. Empower yourself and others with the energy and confidence to pursue an active lifestyle.

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Empower your beauty and confidence with our natural skincare, haircare, and intimate care brands. Our products are designed to nurture natural beauty and boost your self-assurance in every aspect of personal care.

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eBrands is a Finnish-born technology company specializing in expanding brands through our commercial network in the US and Europe, from dominant and emerging e-commerce marketplaces to direct-to-consumer and major retail. We accelerate growth for our brands and partners, leveraging our local presence and delivery network. Our portfolio includes over 40 brands and 1,200 products.


Connect with us and engage with our global team of experts.

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Robin Bade

Chief Executive Officer

Erika Ottela

Chief Operating Officer

Jonne Välilä

Chief Growth Officer

Dennis Roikonen

Chief Financial Officer

Roni Jalkanen

Growth Marketing Director

Nandini Singh

Category Manager

Ahmad Chaudary

Growth Marketer

Patrik Ignatius

Head of Brand Studio

Milja Merta

Brand Manager

Richard Farneman

Investment Manager

Chih-Yu Kohonen

Migration Specialist

James Quinton

Technical Lead

Marcus Bainbridge

Project Manager

Ilkka Siitonen

Business Controller

eBrands numbers

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40+ consumer brands
200+ sales channels
200k+ 5-star reviews
60+ global team
1000+ products
+1 consumer delighted every 30s