The model, in plain terms
You keep the brand and the stock. We become the legal seller in every market you choose.
The brand owns
eBrands owns
Six stages. Stages 02 to 06 then repeat for as long as the partnership does.
Channels, markets and SKUs agreed. Joint forecast sets the first order.
You confirm the PO and produce. Lead time and OTIF are measured.
Freight, customs, 3PL. eBrands imports as IoR where contracted.
Live on the agreed channels. eBrands is the legal seller of record.
Monthly statement within 30 days of month-end, then payout.
Sell-through and forward cover trigger the next order.
Performance isn’t a moment — it’s the result of systems running consistently over time. Speed comes from structure, not pressure.
Stage 01 - Forecast & plan
Before anything is built, we agree what sells where, and how much of it to make. Target: live on the first channel in 14–28 days. The one-time setup fee covers listings, content and marketing set-up.
You decide where the brand sells. We advise on fit, competition and landed price, then execute. Nothing launches without your approval.
The first order covers your top performers, not the full catalogue. It bounds the risk while the market is tested, then the range expands.
Food, supplements and cosmetics carry registration work. Compliance usually sets the launch date, not the listing work.
A joint forecast per channel and market converts into the opening PO, sized against manufacturing and freight lead time.
Stages 02–03 · Manufacture, ship and land
You make it. We move it, clear it and store it, at cost with no markup. Who owns the goods in transit depends on which of the two stock models applies
Your side
Our side
Two stock models: when title actually transfers
The rule: customs requires the importer to own what it imports. If we import it, we buy it before it crosses the border.
Flash sale
Cross-border settlement
Stage 04 - Selling
One setup, every channel you approve. You set the price; we run the shop floor. Media and influencer spend passes through at cost. We take no commission on it, and we do not fund it.
You
eBrands
Stage 05 - Statement & payout
One statement, one set of numbers, within 30 days of month-end. Reconciliation runs on Apollo: automated, transaction-level, and the same numbers on both sides. Under cross-border settlement, sold units are paid early each month against the open purchase invoice.
Stage 06 - Replan
Sell-through decides the next PO. The loop closes here and starts again.
What we hold each other to
Standard tier targets. Amber is the alarm, not red: root cause starts before a target is missed.
What it costs?
Four components. Nothing else, and no revenue share. We take the commission. You take the rest.
Of net sales, excluding taxes. Earned only when you sell. Covers compliance and supply-chain management.
Scoped to how many channels we run and how large your portfolio is. Funds proper resourcing from day one.
Per new channel or market. Listings, content and marketing set-up: the work that makes a channel perform.
Logistics, fulfilment, freight, duty, storage, media. No markup, ever.
How we run it together
The five SLA pillars: stock availability · inbound and fulfilment · data and communication · issue management · quality and compliance. Targets and remedies are agreed jointly per partner before they take effect.
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