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Apollo Intelligence

Your brand, in real time.

Apollo is the data layer that gives you live visibility into every aspect of your brand's global performance — sales, inventory, fulfillment, marketing, and compliance.

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One view of your entire global operation

Apollo connects first-party and third-party data sources in real time.

Unified analytics

Sales, inventory, fulfillment, and performance data from every channel — aggregated into one live view.

Demand forecasting

AI-driven predictions help you plan inventory, marketing spend, and channel strategy.

Marketing ROI tracking

Track ad spend and performance across Amazon, Meta, Google, TikTok, and more.

Inventory routing

Automated inventory distribution and fulfillment routing optimized for speed and cost.

The intelligence layer that turns
commerce operations into compounding decisions

Most brands decide on a 30-day cycle. Sales data lives in one place, ads in another, stock in a third, finance in a fourth. By the monthly review the data is weeks old. The brands that win internationally decide on a 24-hour cycle, because they run on one live set of numbers.

What Apollo is

Our commerce data platform. Every order, shipment, ad, refund and settlement from every channel and market lands in one place, automatically. You never enter data into Apollo. It reflects the operation we run for you, as it happens.

What it shows you

Profit per product, channel and market after every cost. Where stock is, and what is about to run out, 7 to 14 days ahead. Which channels scale profitably and which do not. Ad performance tied back to sales per product. Compliance status per market. Your full P&L, cash and settlement timing.

Where AI fits

AI agents work on the same data: the morning Amazon briefing, ad bids inside a spend limit, listing updates, draft customer replies. Each one has a named owner, and anything a customer sees is reviewed first. Our experts make the calls.

Common questions about Apollo Intelligence

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Can I export data from Apollo for my own analysis?

Yes. Standard exports for SKU-level performance, P&L, and inventory are available. API access for deeper integration with internal BI systems is available for partners who need it. The default assumption is that brand teams want their data, not that we want to gatekeep it.

Does Apollo replace my existing BI tools?

For most consumer brands operating with eBrands, Apollo replaces the patchwork of marketplace dashboards, ad platform exports, and spreadsheets that brand teams typically string together. It doesn't replace deep enterprise BI platforms (Looker, Tableau, custom data warehouses) for brands at the scale where those are warranted. Apollo can feed into them.

Do you train AI models on our data?

No. We don't train AI models on partner data, and we don't build our own models. Your sales, customer and product data stays in Apollo, belongs to you, and is exported back to you if the partnership ends. Agents read that data to do their job for your brand only. They don't use it to learn anything for anyone else.

How fresh is the data in Apollo?

Most operational data updates daily. Sales, inventory, ad performance refresh overnight. Some signals (live ad performance, real-time inventory levels at fulfillment partners) refresh hourly or in near-real-time. The financial reconciliation layer (settlement, P&L) updates as the underlying transactions clear, typically with a 1-3 day lag depending on the channel.

How long does it take to onboard onto Apollo?

For brands we onboard as full eBrands partners, Apollo is live from day one of operations because the data flows automatically from the commerce stack we're running. For external partners on our Brand Partner Platform, the integration timeline depends on the systems being connected (typically 2-6 weeks for a clean setup).

Is Apollo a separate product I can use without working with eBrands as my MoR?

The full Apollo experience is integrated with our MoR, IoR, and marketplace operations because the data flows from those operations. There's a Brand Partner Platform tier that gives external partners access to specific Apollo capabilities, but the deepest functionality requires eBrands operating the underlying commerce. We're moving in the direction of more standalone Apollo offerings over time.

Is eBrands AI-only?

No. Specialists run every brand: marketplace, customs, compliance and supply-chain people, with one named owner per brand. AI does the reading and checking, so they spend their time on the decisions. Every result has a person who answers for it, and anything a customer sees is reviewed before it goes out.

What does Apollo show me that my Amazon Seller Central or Shopify dashboard doesn't?

Cross-channel and cross-market visibility, full-stack profitability per SKU, integrated cost data including fulfillment and compliance, predictive flags on inventory and stockouts, channel-mix optimization signals. Each platform's native dashboard shows you that platform. Apollo shows you the brand.

What's the relationship between Apollo and AI?

Apollo is our commerce data platform: sales, stock, ads and settlements from every channel in one place. AI works on top of it, each job doing one thing: the morning Amazon briefing, ad bids inside a spend limit, listing updates, compliance checks, draft customer replies. A named person owns each job's output, and anything a customer sees is reviewed before it goes out.

Who is responsible when an agent gets it wrong?

A named person. Every agent we run has an owner, usually the channel lead or account manager for that brand, and that person answers for what it produces. Agents work inside limits a person sets, such as spend ceilings, price floors and the brand's approved claims, and anything a customer sees is reviewed before it goes out. If something slips through, we fix it, tell you, and change the rule or the limit so it doesn't happen again.

Who owns the data in Apollo?

The brand owns the brand's data. Always. eBrands operates Apollo as a platform; the underlying transactional and operational data belongs to the brand. If a brand exits the partnership, the data is exported and handed back. The default contract terms make this explicit; we don't operate a model where the operator captures customer or sales data.

Ready to go global?


Let us show you how eBrands can take your brand to every market that matters.

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