Overview
Brandboom is a US-based B2B wholesale platform that brands use to present their collections to retail buyers and take wholesale orders online. It combines digital line sheets and presentations, order management and a wholesale marketplace where buyers discover new brands. For a brand selling wholesale, especially in fashion, accessories and lifestyle, Brandboom is a tool to run and grow its retailer business.
Who is behind Brandboom
Brandboom describes itself as the preferred wholesale platform for B2B sellers and says it powers more than 5,000 international brands. Its marketplace has more than 200,000 active buyers, according to the company, and it works with brands, showrooms and sales agencies on one platform.
What Brandboom offers brands
- Line sheets and presentations. Brands build visual, always up-to-date digital line sheets, lookbooks and presentations that buyers can order from directly, including at trade shows.
- Order management. Orders, price lists, custom pricing, inventory, payments and shipping are handled in one place, with a full iOS app for reps.
- Buyer intent data. Brands can see which buyers viewed their line sheets and what they clicked, so reps can follow up at the right time.
- Marketplace. Brands can apply to the Brandboom Marketplace, where retail buyers browse categories and discover new brands next to established ones.
- Showrooms and reps. Showrooms and sales agencies work with their brands on the same platform, with commission tracking for reps.
- Integrations with Shopify, Stripe, PayPal including Pay Later, Shippo, ApparelMagic and more.
What it costs
Brandboom publishes its pricing, with plans starting at USD 83 per month. Marketplace access is applied for separately.
What a brand needs
- Wholesale-ready pricing and terms, such as wholesale price, MSRP and order minimums.
- Strong imagery and product data for line sheets.
- A plan for buyer outreach, since the platform works best when the brand actively invites and follows up with buyers.
- Fulfilment capacity for wholesale orders.
Why Brandboom matters for brands
Brandboom helps brands run wholesale professionally without building their own B2B tools, and its marketplace adds a source of new retail buyers.
How eBrands looks at Brandboom
eBrands works with brands on marketplaces and retail channels across Europe and North America, including wholesale. If you want to see how a platform like Brandboom could support your retail growth, we are happy to talk it through.
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