Brekz

Brekz is a Dutch online pet specialist selling pet food, care products and accessories for dogs, cats and other pets. It describes itself as one of the ten largest online pet food shops in Europe and serves customers in more than eight European countries, including the Netherlands, Belgium, Germany, France, Italy, Denmark and Austria. For a pet brand, Brekz is a specialist online retailer with reach across Western Europe.

Who is behind Brekz

Brekz has grown over the past decade from a Dutch webshop into an online-only specialist retailer for pet food and care. It operates country webshops for its markets and competes mainly on price and service, offering a wide range of leading pet food brands with home delivery.

What the shopper sees

Shoppers find dog and cat food, treats, care and health products, travel accessories and other pet supplies from well-known brands, delivered to their door so they don't have to carry heavy bags home. Brekz focuses on consistently low prices and good service.

How brands can work with Brekz

Brekz is a retailer that buys products from brands and distributors and sells them through its country webshops. A brand approaching Brekz should be ready with:

• Pet products with strong demand, especially food, treats and care products.
• Competitive pricing, since Brekz competes on price with other online pet retailers.
• EU pet food and product compliance, including correct labelling for each market.
• Product content in several languages for Brekz's country shops.
• Reliable supply into the Netherlands.

Why Brekz matters for brands

Brekz gives a pet brand one relationship that covers several European markets, with a customer base that buys pet food regularly online.

How eBrands looks at Brekz

eBrands works with brands on marketplaces and retail channels across Europe and North America. If you have a pet brand and want to see how Brekz could sit alongside the channels you already use, we are happy to talk it through.

Useful links

• Brekz