Overview

Creoate is a London-based online wholesale marketplace that connects independent brands with independent retailers in the UK, Europe and the US. Retailers browse more than 200,000 wholesale products from thousands of brands and order with flexible payment terms. For a consumer brand that wants to grow its stockist base, especially in the UK, Creoate is an alternative to Faire and Ankorstore.

Who is behind Creoate

Creoate is headquartered in London and serves retailers in the UK, US and Europe. It works with more than 6,500 independent brands across categories such as jewellery, beauty, baby and kids, home and kitchen, stationery, clothing, candles, and food and drink.

How Creoate works

  • For retailers: up to 60-day interest-free payment terms, low minimum orders, free returns on unsold stock under its buyer protection, a price match promise, and free delivery on many orders.
  • For brands: Creoate handles payment and shipping logistics, and brands reach a wide network of independent retailers.

What it costs

Creoate publishes its seller commissions: 20% on first-time orders from a retailer, 15% on reorders, and 0% on orders from retailers the brand refers to Creoate itself.

What a brand needs

  • Wholesale pricing that leaves the retailer a healthy margin.
  • Low minimum orders that suit small independent shops.
  • Strong product photos and descriptions.
  • Product compliance for the UK, EU or US, depending on where retailers are based.
  • A plan to bring existing stockists onto the platform, where orders carry no commission.

Why Creoate matters for brands

Creoate gives brands access to a large network of independent retailers, particularly in the UK, with payment terms and returns that make it easier for small shops to try new brands.

How eBrands looks at Creoate

eBrands works with brands on marketplaces and retail channels across Europe and North America, including wholesale platforms. If you want to see how Creoate could support your wholesale growth, we are happy to talk it through.

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