Overview
Matterhorn is a Polish B2B wholesale and dropshipping company specialising in women's fashion. It offers around 32,000 to 33,000 products, including clothing, shoes, lingerie and accessories from European brands, to online shops and retailers across Europe. For a fashion brand, Matterhorn is a distributor that can place products in many resellers' webshops, mainly in Central and Eastern Europe.
Who is behind Matterhorn
Matterhorn is operated by Matterhorn Moda Sp. z o.o. in Poland. It ships goods from Poland to customers across Europe and supports 13 languages and more than 10 currencies for its resellers.
How Matterhorn works
- Wholesale. Retailers buy products in bulk from Matterhorn's catalogue.
- Dropshipping. Online shops list Matterhorn's products and Matterhorn ships orders directly to their customers.
- Shopify app. Matterhorn's free app imports products into Shopify stores, synchronises stock and prices in real time, and lets shops place orders directly. Returns are available for selected brands.
- Focus on women's fashion from European brands.
What a brand should think about
- Channel control. Through Matterhorn's reseller network, a brand's products may appear on many webshops, which affects pricing and presentation.
- Positioning. Resellers often compete on price.
- Stock in Poland, since Matterhorn ships from there.
- EU textile labelling and product compliance in the countries where resellers sell.
Why Matterhorn matters for brands
Matterhorn can give a fashion brand quick distribution across many European online shops without managing each reseller, which suits brands that prioritise reach over tight channel control.
How eBrands looks at Matterhorn
eBrands works with brands on marketplaces and retail channels across Europe and North America and helps them decide how much control they want over their channels. If you want to see whether a distribution model like Matterhorn fits your plans, we are happy to talk it through.
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