Overview
Verkkokauppa.com is Finland's leading e-commerce company, selling consumer electronics, computers, gaming, home appliances, toys, sports and many other product groups online and in its large stores. Its name means "online store" in Finnish, and it is known for fast delivery and a very wide range. For a brand in technology, gaming, home or leisure, Verkkokauppa.com is one of the most important retail channels in Finland.
Who is behind Verkkokauppa.com
Verkkokauppa.com is headquartered in Jätkäsaari, Helsinki, and is listed on Nasdaq Helsinki. In 2025 its revenue grew 12.5% to EUR 526.5 million, and fourth-quarter revenue grew 20.1%. Online sales grew 18.9% and made up nearly 70% of revenue. Verkkokauppa.com says it strengthened its position as the leading Finnish e-commerce player and clearly outperformed the market, and it expects revenue to keep growing in 2026.
Growth beyond Finland
Verkkokauppa.com is building international sales, especially in Sweden. Its international revenue grew 88.8% to EUR 17.6 million in 2025. In February 2025 it announced it would expand into Sweden by selling on Amazon's marketplaces. Growth in 2025 was also supported by a broader assortment, the ramp-up of its marketplace partnerships and better delivery capabilities.
What the shopper sees
Shoppers know Verkkokauppa.com for low prices, a huge range, honest product information and fast delivery, and the company describes itself as the market leader in fast deliveries. Besides its online store, it has a few large stores, including its Helsinki flagship in Jätkäsaari.
How brands can work with Verkkokauppa.com
Verkkokauppa.com is mainly a retailer. It buys products from brands and distributors and sells them online and in its stores. A brand approaching Verkkokauppa.com should be ready with:
- Products that fit its range, such as electronics, gaming, home, appliances, toys or leisure.
- Competitive pricing for a price-focused retailer.
- Finnish product content, plus Swedish for international sales.
- EU product compliance, for example CE marking, electrical safety, batteries and WEEE rules.
- Reliable supply into Finland, since fast delivery is central to its promise.
Why Verkkokauppa.com matters for brands
Verkkokauppa.com reaches a large share of Finnish online shoppers and is growing faster than the market. A listing gives a brand visibility in Finland's biggest online store and a possible route into Sweden.
How eBrands looks at Verkkokauppa.com
eBrands is headquartered in Helsinki and works with brands on marketplaces and retail channels across Europe and North America. If you want to see how Verkkokauppa.com could sit alongside the channels you already use, we are happy to talk it through.
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