Overview
La Feltrinelli is Italy's largest chain of bookshops and cultural stores, selling books, music, film, games and stationery in stores across the country and online at lafeltrinelli.it. For a brand in books, culture, games, stationery or gifts, La Feltrinelli is a key Italian retail channel.
Who is behind La Feltrinelli
La Feltrinelli belongs to the Feltrinelli group, a historic Italian publishing and bookselling group led by Carlo Feltrinelli. The group had revenue of EUR 511 million in 2023, with its bookshops making up about 80% of it. In 2024 it expanded internationally, starting in Spain. Online sales through IBS, Libraccio and feltrinelli.it account for around a quarter of the group's revenue.
A shared online platform
Since 2017, lafeltrinelli.it has been part of a joint venture with IBS.it and libraccio.it, formed by the Feltrinelli group (50.1%), Messaggerie Italiane (46.9%) and the Libraccio group (3%). The three sites keep their own identities but share logistics, purchasing, supplier management and technology, and run a joint loyalty programme. See our IBS.it page for its marketplace.
How brands can work with La Feltrinelli
La Feltrinelli works with brands mainly as a retailer and through the joint venture's online platforms. A brand approaching La Feltrinelli should be ready with:
- Products that fit a cultural retailer, such as books, games, stationery, gifts or music.
- Italian content and labelling.
- EU product compliance, for example toy safety for games.
- Reliable supply for stores and online orders.
Why La Feltrinelli matters for brands
La Feltrinelli is one of Italy's most trusted cultural brands, with a large store network and a shared online platform with IBS.it and Libraccio.
How eBrands looks at La Feltrinelli
eBrands works with brands on marketplaces and retail channels across Europe and North America. If you want to see whether La Feltrinelli fits your plans for Italy, we are happy to talk it through.
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