It depends on where your stock sits. If it is already in the market, it stays yours until a consumer buys it: eBrands receives it into its warehouses and runs fulfilment, and you keep it on your balance sheet. If the goods ship in from outside the market, eBrands imports them as Importer of Record and buys the stock from you.
Either way, warehousing, fulfilment and logistics are passed through at cost with no markup, and you see every stock level live in Apollo.
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